The Michigan Maple Syrup Association is a non-profit
organization dedicated to the preservation of maple sugaring in
Michigan and the promotion of Michigan pure maple products.
MMSA Objectives
The objectives of our organization are to:
- Become an organization which speaks with recognized
authority and reliability in the interests of Michigan maple
producers.
- Represent Michigan maple producers in any regional,
national, and international maple organizations and any other
organizations or forums designed to improve the maple
industry.
- Develop and enhance advertising, educational, and publicity
activities designed to promote Michigan maple products.
- Actively lobby for and encourage the adoption of State
legislation that will protect and enhance Michigan maple
products.
- Develop an MMSA logo as a standard of quality for use by
members and to promulgate rules governing its use.
- Encourage and cooperate with the Michigan Dept. of
Agriculture, the Extension Service, the Michigan Agricultural
Experiment Station, and Michigan Colleges and
Universities in the development of research, programs, and
initiatives promoting the Michigan maple industry.
- Actively recruit membership in MMSA of all Michigan maple
producers and of all related organizations.
- Communicate regularly with all members through scheduled
meetings and through a newsletter.
Benefits of Joining the MMSAEducational Benefits
Meetings: The annual meeting of the membership of the MMSA is
generally held in January of each year at a central location in
the state. The 2002 annual meeting was held January 19, 2002 at
the Dougherty Hotel and Convention Center in Clare Michigan. The
next annual meeting will be held on January 18, 2003, and will
include a business meeting of the membership, educational sessions
and a display area of sugaring equipment and supplies vendors.
A second meeting of the membership, the Annual MMSA Fall Tour,
is generally held the last weekend of September. This meeting
moves to different areas of the state each year and features
on-site visits of several sugaring camps and often other local
attractions.
As associate members of the North American Maple Syrup Council
(NAMSC) and the International Maple Syrup Institute (IMSI),
members are encouraged to take advantage of the joint annual
meeting of these two organizations. The meeting is hosted at
rotating sites each year, with each of the sixteen member states
and provinces taking turns hosting.
Video Library: We have a full library of most of the maple
videos available and make them available to you for a reasonable
rental fee. Our library contains the following titles currently:
- Maple Sugaring Story (includes educational workbook for the
classroom)
- Maple Sugaring - a Springtime Tradition (NEW)
- Sugar Bush Management--Cornell University
- Maple Sap Production--Cornell University
- Maple Sap Processing--Cornell University
- Frost and Fire
Newsletter
The MMSA publishes three newsletters each year -- March, August,
and December -- which are sent to current members. The newsletter
provides up-to-date information regarding:
- Dates of upcoming association and national maple events.
- Research findings from research projects of interest to the
industry.
- Educational materials regarding the production and marketing
of Michigan maple products.
- Advertising and classified ads regarding maple equipment and
supplies available.
- Other information of general interest to our membership.
Affiliations
MMSA is a member of the International Maple Syrup Institute (IMSI),
a promotion / marketing organization made up of U.S. and Canadian
producers and processors. MMSA also sends a delegate to the
meetings of the North American Maple Syrup Council, which is
comprised of sixteen member states and provinces and was organized
to promote and support maple research.
The North American Maple Syrup Council: The National Maple
Syrup Council was organized in 1960 to promote research in the
areas of 1) the chemistry and technology of maple sap and
products, 2) maple bush management and disease control, and 3)
standardization and marketing of maple products. Six states--
Massachusetts, New York, Ohio, Pennsylvania, Vermont and
Wisconsin--became the charter members of the organization.
Michigan joined the association in 1962, along with New Hampshire.
Maine and Minnesota joined over the next few years and in 1973,
with a Canadian province hosting for the first time, the council
name was changed to its current "North American Maple
Syrup Council." Since that time, Connecticut, New
Brunswick, Quebec and Indiana have joined, bringing the total
membership to sixteen. The council has grown enormously since its
inception in 1961 and now represents basically all of the major
maple producing areas of the world.
The International Maple Syrup Institute: The International
Maple Syrup Institute was born from a meeting of nearly 60
industry representatives in the fall of 1974. It is a non-profit
organization funded by membership dues and grants form the
Government of Canada. It was founded to promote and protect pure
maple products. It developed largely in response to a very
depressed market condition for maple syrup, especially darker
grades. Canadian production greatly increased during those
mid-70’s years while weather variances brought on darker colored
maple crops throughout the production regions. The original goals
of the organization remain the goals of today--to promote the
marketing of pure maple products worldwide as one unified industry
body.
The council includes representatives from each producing state
and province plus representatives from producer cooperatives,
packers, equipment manufacturers, government and educational
representatives and individual producers. The Board of Directors
meets quarterly, with a short annual meeting held in conjunction
with the NAMSC Annual meeting each October.
Promotional Benefits
The association has developed a number of promotional materials
available to our members to promote their products and educate
their communities about maple sugaring.
Brochures
- It’s Spring in Michigan: Welcome to Maple, a
tri-fold brochure on the history and how-to of sugaring in
Michigan.
- Some Observations and Facts About Michigan Maple Syrup
Production,a simple card of quick facts and maple
jargon. Even includes a few recipes.
- Michigan Maple Syrup: the sweetness of Michigan is our
first attempt at a brochure to help members advertise their
products in a joint project. It lists 22 members who
"bought" advertising space to jointly fund the
project.
- Michigan Maple Syrup Recipes, a nice little 16 page
booklet of recipes from the kitchens of Michigan’s leading
maple producers. Lots of tried and true recipes your customers
will love.
Stickers
The following stickers are available to help promote Michigan
Maple Syrup on your packaged products:
- Select Michigan
(1.25" round sticker)
- MMSA Logo (1.25" round sticker)
Other Promotional Items
- Maple Syrup For Sale Sign
, featuring the IMSI Pure Maple
Syrup Logo
- Maple Syrup License Plate, also features the IMSI logo.
- MMSA Logo Window Decal
Information Services
MMSA membership links you to the friendship and knowledge of 200
other sugar-makers, plus gains you access to educational and
research centers and industry regulatory offices.
MMSA Board
of Directors
President
Larry Haigh
6903 Lacey Lake Road
Bellevue, MI 49021
269.763.3107
Vice President
Roger Vande Bunte
Secretary
Jean Maday
Treasurer
Steve Youdes
Directors
Craig Arnold
Mary Douglass
Ron Kistler
Tim Boonstra
Ron Thomas
Newsletter Editor
Cathi Bates